Drew Cohen Drew is a Philadelphia-based marketing professional who has developed strategies for organizations in both B2C and B2B verticals. He has unique experience in private-equity owned organizations, early-stage technology startups, sports & entertainment and healthcare. When not marketing, you can find Drew yelling at his television during any Philadelphia team's sporting event. Read more articles by Drew Cohen.
In my opinion no. Their product is overpriced and there are way too many unnecessary upsells. The Super Affiliate Network is super expensive. Their training focuses more on how to generate traffic using paid methods. This is also one more reason why someone with no prior experience in affiliate marketing should avoid it. You will have to spend hundreds if not thousands of dollars before seeing any results or earning your money back. Solo ads are not an easy way to make sales.
A very popular product that uses affiliate leads that are used on a variety of popular social media platforms including Instagram, Twitter, Facebook, and Snapchat is for detox or slimming herbal teas. These teas come from many different brands around the world are usually endorsed by celebrities or reality tv stars to increase the likelihood of customers buying the product and its popularity. By using this form of marketing it is a win-win situation for all parties involved. This signifies that the advertiser’s, the celebrity or endorser of the product, and the consumer benefit from the affiliate lead.
Once you join a network as a merchant, you will post your offer, and affiliates can begin requesting access to join your program. You can set your preferred settings so that you review all applications, or you can choose auto-accept. In the beginning phases of your affiliate marketing campaign, I recommend reviewing all applications so that you have more control over where your brand is being promoted. If you’ve posted your offer and have not found much success using the network’s existing membership base, this is where your expertise of your industry comes into play. Going back to the IT company example: Maybe they frequently work with restaurants in the area. They could let the restaurant know about this new opportunity, and the restaurant could join the affiliate network as an affiliate. Once joined, the restaurant could simply add a link on their website and they’d be off and running! As another idea, maybe that IT company buys all of their office furniture from a local furniture store. Chances are high that the local shop also has customers who would be in need of IT services, so why not ask that local furniture store if they’d be interested in exploring another revenue stream? As long as it makes sense for both parties, there’s a conversation worth having.
Typically, the way that the software works is businesses would use our technology, or our software to provide their customers with a unique link that the customer or an affiliate can use to promote the business across various channels, whether it's email, whether it's social media, and then when that customer or the affiliate sends a successful sale or conversion, our technology tracks and rewards that particular customer or affiliate.
Sure, you’re not the brand itself, but you are employed by various brands, and I’m sure you want to see success in this industry. For that reason, it’s important you take control and learn about your audience while trying to form connections. Take cues from your competitors or other affiliates. What kind of advertisements are they utilizing, and do they seem to be working?
Work as a team from the same Mailjet account. Separate your activities using sub-accounts, invite an unlimited number of users, and control what they can do by defining their roles and advanced permissions. Each team member will be able to work independently, within a well-defined scope of abilities. Maximize your efficiency, maintain full control.